Which of the following is a reason radio is considered as an active medium quizlet?

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You have just been hired as a financial analyst for Barrington Industries. Unfortunately, company headquarters [where all of the firm’s records are kept] has been destroyed by fire. So, your first job will be to recreate the firm’s cash flow statement for the year just ended. The firm had $100,000 in the bank at the end of the prior year, and its working capital accounts except cash remained constant during the year. It earned$5 million in net income during the year but paid $800,000 in dividends to common shareholders. Throughout the year, the firm purchased$5.5 million of machinery that was needed for a new project. You have just spoken to the firm’s accountants and learned that annual depreciation expense for the year is $450,000; however, the purchase price for the machinery represents additions to property, plant, and equipment before depreciation. Finally, you have determined that the only financing done by the firm was to issue long-term debt of$1 million at a 6% interest rate.What was the firm’s end-of-year cash balance? Recreate the firm’s cash flow statement to arrive at your answer.

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Other Quizlet sets

Why is radio a good advertising medium quizlet?

Why is radio a good advertising medium? It tends to be a passive medium. It is cost-effective. It reaches a wide audience.

For what reason would an advertiser most likely choose a radio spot over a TV commercial?

It's affordable. Radio advertising is less expensive than the cable television advertising but often has the same reach. Because repetition is important to radio advertising, the low cost enables you to run multiple ads, which gets better results.

Which of the following statements about the use of radio in IMC is most likely true?

Which of the following statements about the use of radio in IMC is most likely true? Radio enables advertisers to maintain strategic consistency. Which of the following advantages does broadcast television provide to its advertisers?

What are AM stations doing to counteract the advantages of the FM band quizlet?

What are AM stations doing to counteract the advantages of the FM band? The AM band is concentrating on news and talk shows that don't rely on sound quality. Inconsistency in how they are delivered.

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